It’s almost the end. Of the year, that is. And 2018 was all over the place. I remember all of us praying, like we typically do, for a beautiful new year just last year and then we got well, a load of crap.
The only good thing that came out of all that crap was probably the Me-moji. Case in point:
While this is very cute and seems to have very fine teeth and all, there’s a million things that made me very unhappy this year. Let’s start with the very obvious, shall we?
1. Atrocious Grammar and Catchphrases:
This was the year of the worst grammar out there. I fail to see how “I’m shook”, “It’s lit”, or “It me” makes any sense. Okay, I maybe a bit of grammar nazi, sure. But I’m also pretty sure that *most* English teachers on the planet are actually smacking themselves on their foreheads.
Also, what’s “She’s quaking” supposed to mean? What’s with the overuse of the word “sister”? Why is it okay to say “I’m sister shook?”
Well, young lady/man, I’m sister shook at your sister atrocity. In case you don’t know what I’m talking about, stop reading and Google James Charles YouTuber.
2. The Over-saturated Market:
There’s this pretty huge Instagram page called TrendMood1, and I think she should change her handle to The Enabler. I’ve never seen someone so influential. She could even sell a used tissue, she’s that convincing.
And she’s been phenomenal in helping saturate the already over-saturated beauty industry.
It used to be Kylie Cosmetics alone that would pump out new launches. But now, we have every other brand follow suit. We can’t keep up, and our wallets and finally our interests follow suit. This is coming from a makeup hoarder. I used to buy a lot. I used to buy a lot in 2017. Heck, even in June this year. But now? Every time there’s a new lipstick out, it’s like I’ve seen it before.
3. Bookstagram Drama:
It’s bad enough we have so much drama in the beauty industry, but now it’s spilled over into the world of Bookstagram too.
It all started with my good friend Faroukh talking about sponsorships and ads. Which actually started off a little bit of a war. And then it quickly escalated. And then it moved to Twitter. I don’t think it’s wrong to expect payment for content you’re putting your heart and soul and time and effort into. It’s only fair that when you’re creating content for someone, you expect to be paid. With actual money. No one should be working for free, right?
But oh boy. It did rub a few people the wrong way. And before we knew it, up went a post talking about how freedom was too important and how money doesn’t count. Oh dear. To think we had drama only in the beauty community. What’s next? Gym membership drama? Oh. Popcorn time.
4. Apple and The Crazy Prices:
So Apple is really testing people with the crazy prices. In India, the new iPhone XS Max is priced slightly higher than a tiny car called the Tata Nano.
While there’s no denying the fact that the new phones are beautiful, it does get my goat sometimes knowing that you’d have to buy extra attachments in order for your phone to be properly functional. The stock adapter isn’t gonna come equipped with fast charging. Which is so annoying.
When you pay so much for a phone, it has to be perfect, right? But it is a beauty. Takes amazing shots, you see. Wow, I’m contradicting myself.
5. Wedding Fever:
Everyone is getting married.
Everyone. Celebrities. Common folk. Puppies. Like, what the heck?
I don’t understand how people suddenly develop these weird fevers and then go about doing all of it like crazy on crack.
I know at this rate, I’m going to be the last grandma standing.